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Unlayer
Unlayer is an embeddable design platform for adding drag and drop email, page, popup, and document builders into SaaS products, CRMs, and marketing platforms.
About Unlayer
Unlayer is a design software platform for embedding content creation tools inside web applications. It helps SaaS platforms, CRM tools, email service providers, website builders, and marketing platforms add visual builders without creating a design editor from scratch.
The platform includes builders for emails, pages, popups, and documents. Users can create responsive emails, landing pages, lead capture popups, proposals, reports, and other branded content through a drag and drop interface.
Unlayer also provides developer tools such as SDKs, APIs, CLI, events, and framework support for React, Angular, and Vue. This makes it useful for companies that want a branded design experience inside their own product.
Key Features
- Email Builder: Lets users design responsive emails with drag and drop blocks, images, merge tags, previews, and HTML export.
- Page Builder: Helps users create landing pages, forms, and web content using sections, columns, and breakpoints.
- Popup Builder: Supports popups, banners, and lead capture experiences with triggers and rules.
- Document Builder: Enables users to create reports, proposals, contracts, and export ready PDFs.
- White Label Experience: Allows SaaS platforms to offer content creation under their own brand.
- Developer Platform: Provides SDKs, REST APIs, CLI, events, and framework support for embedding builders into applications.
Pricing
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Free: $0 Includes email, page, popup, and document builders. No credit card required.
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Launch: $250/mo Includes a 14 day free trial, 1 TB bandwidth, white labeling, font management, custom storage, custom tools, localization, image editor, mobile design mode, Cloud API, premium tools, AI Assistant, and AI Template Importer.
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Scale: $750/mo Includes a 14 day free trial, 1 TB bandwidth, everything in Launch, plus custom blocks, audit tab, team collaboration, built in themes, header and footer, custom image library, and smart merge tags.
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Optimize: $2,000/mo Includes a 14 day free trial, 1 TB bandwidth, everything in Scale, plus custom themes, custom CSS, custom tabs, AMP, inbox previews, and synced blocks.
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Enterprise: Custom pricing Includes custom contracts, SOC 2 Type II, white label setup, dedicated customer success manager, security and continuity features, and on premise or offline options.
Pricing last updated: June 10, 2026 at 12:00 AM
Use Cases
- Embed an email design editor inside a SaaS product
- Add a landing page builder to a marketing platform
- Offer white label content creation inside a CRM or email platform
- Let users design documents, proposals, reports, and PDFs
Pros & Cons
Pros:
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Supports email, page, popup, and document builders in one platform
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Offers developer friendly SDKs, APIs, CLI, events, and framework support
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Includes white label options for SaaS platforms and branded software products
Cons:
- Paid plans start at a higher price point for smaller products
- Best suited for companies embedding builders into software, not users looking only for a simple standalone design tool
Integrations
JavaScript, React, Angular, Vue, REST API, CLI, Events, Cloud API
FAQ
What is Unlayer?
Unlayer is an embeddable design software platform that lets companies add drag and drop email, page, popup, and document builders inside their own applications.
Is Unlayer mainly an email design tool?
Unlayer is widely used as an email builder, but it also supports page, popup, and document builders for broader content creation workflows.
Who should use Unlayer?
Unlayer is best suited for SaaS platforms, CRM tools, email service providers, marketing platforms, website builders, document automation tools, and white label software products.
Does Unlayer support white label design experiences?
Yes. Unlayer offers white label capabilities in paid plans, allowing companies to provide a branded content creation experience inside their own product.
Can developers embed Unlayer into web applications?
Yes. Unlayer provides SDKs, APIs, CLI, events, and framework support for React, Angular, and Vue to help developers embed builders into applications.
What types of content can users create with Unlayer?
Users can create emails, landing pages, popups, banners, documents, proposals, reports, contracts, and export ready content depending on the builder used.
Does Unlayer offer a free plan?
Yes. Unlayer offers a free plan for getting started with email, page, popup, and document builders with no credit card required.
Does Unlayer support HTML export?
Yes. The email builder supports exporting HTML, and Unlayer also supports content export workflows such as HTML, PDF, image, plain text, and ZIP depending on the use case.
Last edited
September 29, 2026 at 6:10 PM by Venkatraman Chandrasekaran
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